{"id":32114,"date":"2026-07-01T09:11:56","date_gmt":"2026-07-01T13:11:56","guid":{"rendered":"https:\/\/design-providers.com\/rise\/canva-japan-launches-first-animated-television-campaign-featuring-kaori-maeda\/"},"modified":"2026-07-01T09:11:56","modified_gmt":"2026-07-01T13:11:56","slug":"canva-japan-launches-first-animated-television-campaign-featuring-kaori-maeda","status":"publish","type":"post","link":"https:\/\/design-providers.com\/rise\/canva-japan-launches-first-animated-television-campaign-featuring-kaori-maeda\/","title":{"rendered":"Canva Japan Launches First Animated Television Campaign Featuring Kaori Maeda"},"content":{"rendered":"<p>\n<\/p>\n<p><span style=\"font-weight: 400; font-size: 16px;\">Canva Japan has launched its first fully animated television advertising campaign, titled \u201cBeside Your Feelings: The Blue Sea Shopping Street.\u201d The campaign is airing nationwide in Japan and is available in both a 30-second television commercial and a three-minute web-exclusive animated film.<\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 16px;\">The story follows Natsuki, a young musician who returns to her coastal hometown during the summer and discovers that the shopping street she grew up on is in decline. Seeking to revitalize the area, she reunites with her childhood friend Minami and works with local residents to organize community activities centered around music and creativity.<\/span><\/p>\n<\/p>\n<p><span style=\"font-weight: 400; font-size: 16px;\">Throughout the campaign, the characters use Canva to create recruitment flyers, posters, presentations, videos, and social media content. Their efforts eventually lead to the formation of a band with Misaki, a fishing-focused YouTuber, and the growth of a wider community initiative.<\/span><\/p>\n<p><span style=\"font-size: 16px;\"><span style=\"font-weight: 400;\">The campaign features the song \u201cHaikei, Shonen Yo\u201d by the Japanese rock band <\/span>Hump Back <span style=\"font-weight: 400;\">and stars voice actor <\/span>Kaori Maeda<span style=\"font-weight: 400;\"> as the character Natsuki. Kaori has voiced several anime roles, including Nice Nature in <\/span><span style=\"font-weight: 400;\">Umamusume: Pretty Derby<\/span><span style=\"font-weight: 400;\">, Shizuku Osaka in <\/span><span style=\"font-weight: 400;\">Love Live! Nijigasaki High School Idol Club<\/span><span style=\"font-weight: 400;\">, Haruka Hanabishi\/Magia Magenta in <\/span><span style=\"font-weight: 400;\">Gushing over Magical Girls<\/span><span style=\"font-weight: 400;\">, and Maia Azuma in the second season of <\/span><span style=\"font-weight: 400;\">Chained Soldier.<\/span><\/span><\/p>\n<\/p>\n<p><span style=\"font-size: 16px;\"><span style=\"font-weight: 400;\">Moreover, the animated story explores themes of creativity, self-expression, and community engagement. The project was directed by filmmaker <strong>Toshitaka Shinoda<\/strong> and represents Canva Japan\u2019s first animated television campaign. Toshitaka has served as the director for <\/span><span style=\"font-weight: 400;\">Road to You<\/span><span style=\"font-weight: 400;\">, a trilogy of commercials for Dunlop Tyres Japan, and worked as the opening theme song director for <\/span><span style=\"font-weight: 400;\">Science Fell in Love, So I Tried to Prove It,<\/span><span style=\"font-weight: 400;\"> and the ending song director for <\/span><span style=\"font-weight: 400;\">Horimiya<\/span><span style=\"font-weight: 400;\">.<\/span><\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 16px;\">The story concludes with a letter created by Minami using Canva, reinforcing the campaign\u2019s focus on communication and personal expression. The advertisement ends with the message: \u201cCanva. For every feeling worth sharing.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 16px;\">Brand marketing lead of Canva Japan <strong>Asumi Yamayoshi<\/strong> commented on the campaign:<\/span><\/p>\n<p style=\"padding-left: 40px;\"><em><span style=\"font-weight: 400; font-size: 16px;\">\u201cSome of the most meaningful ideas start small: a conversation between friends, a handwritten note, a poster pinned to a wall. This campaign is a celebration of those moments. It\u2019s about the courage to care deeply about something and invite others to care alongside you. Through creativity, ordinary people can spark extraordinary change, whether that\u2019s revitalizing a local community, bringing a dream back to life, or simply helping someone feel seen. That\u2019s the story we wanted to tell, and it\u2019s the role we hope Canva can play in people\u2019s lives every day.\u201d<\/span><\/em><\/p>\n<p><span style=\"font-weight: 400; font-size: 16px;\"><strong>Source:<\/strong> Canva official press release<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Canva Japan has launched its first fully animated television advertising campaign, titled \u201cBeside Your Feelings: The Blue Sea Shopping Street.\u201d The campaign is airing nationwide in Japan and is available in both a 30-second television commercial and a three-minute web-exclusive animated film. The story follows Natsuki, a young musician who returns to her coastal hometown [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":32115,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/i0.wp.com\/anitrendz.net\/news\/wp-content\/uploads\/2026\/07\/%E4%BC%9D%E3%81%88%E3%81%9F%E3%81%84%E6%83%B3%E3%81%84%E3%81%AE%E3%81%9D%E3%81%B0%E3%81%AB-%E7%A2%A7%E3%81%84%E6%B5%B7%E5%95%86%E5%BA%97%E8%A1%97-30%E7%A7%92-Ver.-_-Canva-%E5%85%AC%E5%BC%8F-%E3%82%AD%E3%83%A3%E3%83%B3%E3%83%90-0-9-screenshot.png?fit=1920%2C1080&ssl=1","fifu_image_alt":"","footnotes":""},"categories":[11622],"tags":[4352,1933,22339,1360,957,22340,3044,22341,6394],"class_list":["post-32114","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-animeplug","tag-animated","tag-campaign","tag-canva","tag-featuring","tag-japan","tag-kaori","tag-launches","tag-maeda","tag-television"],"rttpg_featured_image_url":{"full":["https:\/\/i0.wp.com\/anitrendz.net\/news\/wp-content\/uploads\/2026\/07\/%E4%BC%9D%E3%81%88%E3%81%9F%E3%81%84%E6%83%B3%E3%81%84%E3%81%AE%E3%81%9D%E3%81%B0%E3%81%AB-%E7%A2%A7%E3%81%84%E6%B5%B7%E5%95%86%E5%BA%97%E8%A1%97-30%E7%A7%92-Ver.-_-Canva-%E5%85%AC%E5%BC%8F-%E3%82%AD%E3%83%A3%E3%83%B3%E3%83%90-0-9-screenshot.png?fit=1920%2C1080&ssl=1",0,0,false],"landscape":["https:\/\/i0.wp.com\/anitrendz.net\/news\/wp-content\/uploads\/2026\/07\/%E4%BC%9D%E3%81%88%E3%81%9F%E3%81%84%E6%83%B3%E3%81%84%E3%81%AE%E3%81%9D%E3%81%B0%E3%81%AB-%E7%A2%A7%E3%81%84%E6%B5%B7%E5%95%86%E5%BA%97%E8%A1%97-30%E7%A7%92-Ver.-_-Canva-%E5%85%AC%E5%BC%8F-%E3%82%AD%E3%83%A3%E3%83%B3%E3%83%90-0-9-screenshot.png?fit=1920%2C1080&ssl=1",0,0,false],"portraits":["https:\/\/i0.wp.com\/anitrendz.net\/news\/wp-content\/uploads\/2026\/07\/%E4%BC%9D%E3%81%88%E3%81%9F%E3%81%84%E6%83%B3%E3%81%84%E3%81%AE%E3%81%9D%E3%81%B0%E3%81%AB-%E7%A2%A7%E3%81%84%E6%B5%B7%E5%95%86%E5%BA%97%E8%A1%97-30%E7%A7%92-Ver.-_-Canva-%E5%85%AC%E5%BC%8F-%E3%82%AD%E3%83%A3%E3%83%B3%E3%83%90-0-9-screenshot.png?fit=1920%2C1080&ssl=1",0,0,false],"thumbnail":["https:\/\/i0.wp.com\/anitrendz.net\/news\/wp-content\/uploads\/2026\/07\/%E4%BC%9D%E3%81%88%E3%81%9F%E3%81%84%E6%83%B3%E3%81%84%E3%81%AE%E3%81%9D%E3%81%B0%E3%81%AB-%E7%A2%A7%E3%81%84%E6%B5%B7%E5%95%86%E5%BA%97%E8%A1%97-30%E7%A7%92-Ver.-_-Canva-%E5%85%AC%E5%BC%8F-%E3%82%AD%E3%83%A3%E3%83%B3%E3%83%90-0-9-screenshot.png?fit=1920%2C1080&ssl=1",150,150,false],"medium":["https:\/\/i0.wp.com\/anitrendz.net\/news\/wp-content\/uploads\/2026\/07\/%E4%BC%9D%E3%81%88%E3%81%9F%E3%81%84%E6%83%B3%E3%81%84%E3%81%AE%E3%81%9D%E3%81%B0%E3%81%AB-%E7%A2%A7%E3%81%84%E6%B5%B7%E5%95%86%E5%BA%97%E8%A1%97-30%E7%A7%92-Ver.-_-Canva-%E5%85%AC%E5%BC%8F-%E3%82%AD%E3%83%A3%E3%83%B3%E3%83%90-0-9-screenshot.png?fit=1920%2C1080&ssl=1",300,300,false],"large":["https:\/\/i0.wp.com\/anitrendz.net\/news\/wp-content\/uploads\/2026\/07\/%E4%BC%9D%E3%81%88%E3%81%9F%E3%81%84%E6%83%B3%E3%81%84%E3%81%AE%E3%81%9D%E3%81%B0%E3%81%AB-%E7%A2%A7%E3%81%84%E6%B5%B7%E5%95%86%E5%BA%97%E8%A1%97-30%E7%A7%92-Ver.-_-Canva-%E5%85%AC%E5%BC%8F-%E3%82%AD%E3%83%A3%E3%83%B3%E3%83%90-0-9-screenshot.png?fit=1920%2C1080&ssl=1",1024,1024,false],"1536x1536":["https:\/\/i0.wp.com\/anitrendz.net\/news\/wp-content\/uploads\/2026\/07\/%E4%BC%9D%E3%81%88%E3%81%9F%E3%81%84%E6%83%B3%E3%81%84%E3%81%AE%E3%81%9D%E3%81%B0%E3%81%AB-%E7%A2%A7%E3%81%84%E6%B5%B7%E5%95%86%E5%BA%97%E8%A1%97-30%E7%A7%92-Ver.-_-Canva-%E5%85%AC%E5%BC%8F-%E3%82%AD%E3%83%A3%E3%83%B3%E3%83%90-0-9-screenshot.png?fit=1920%2C1080&ssl=1",1536,1536,false],"2048x2048":["https:\/\/i0.wp.com\/anitrendz.net\/news\/wp-content\/uploads\/2026\/07\/%E4%BC%9D%E3%81%88%E3%81%9F%E3%81%84%E6%83%B3%E3%81%84%E3%81%AE%E3%81%9D%E3%81%B0%E3%81%AB-%E7%A2%A7%E3%81%84%E6%B5%B7%E5%95%86%E5%BA%97%E8%A1%97-30%E7%A7%92-Ver.-_-Canva-%E5%85%AC%E5%BC%8F-%E3%82%AD%E3%83%A3%E3%83%B3%E3%83%90-0-9-screenshot.png?fit=1920%2C1080&ssl=1",2048,2048,false],"post-thumbnail":["https:\/\/i0.wp.com\/anitrendz.net\/news\/wp-content\/uploads\/2026\/07\/%E4%BC%9D%E3%81%88%E3%81%9F%E3%81%84%E6%83%B3%E3%81%84%E3%81%AE%E3%81%9D%E3%81%B0%E3%81%AB-%E7%A2%A7%E3%81%84%E6%B5%B7%E5%95%86%E5%BA%97%E8%A1%97-30%E7%A7%92-Ver.-_-Canva-%E5%85%AC%E5%BC%8F-%E3%82%AD%E3%83%A3%E3%83%B3%E3%83%90-0-9-screenshot.png?fit=1920%2C1080&ssl=1",370,265,false],"kava-thumb-s":["https:\/\/i0.wp.com\/anitrendz.net\/news\/wp-content\/uploads\/2026\/07\/%E4%BC%9D%E3%81%88%E3%81%9F%E3%81%84%E6%83%B3%E3%81%84%E3%81%AE%E3%81%9D%E3%81%B0%E3%81%AB-%E7%A2%A7%E3%81%84%E6%B5%B7%E5%95%86%E5%BA%97%E8%A1%97-30%E7%A7%92-Ver.-_-Canva-%E5%85%AC%E5%BC%8F-%E3%82%AD%E3%83%A3%E3%83%B3%E3%83%90-0-9-screenshot.png?fit=1920%2C1080&ssl=1",150,85,false],"kava-thumb-s-2":["https:\/\/i0.wp.com\/anitrendz.net\/news\/wp-content\/uploads\/2026\/07\/%E4%BC%9D%E3%81%88%E3%81%9F%E3%81%84%E6%83%B3%E3%81%84%E3%81%AE%E3%81%9D%E3%81%B0%E3%81%AB-%E7%A2%A7%E3%81%84%E6%B5%B7%E5%95%86%E5%BA%97%E8%A1%97-30%E7%A7%92-Ver.-_-Canva-%E5%85%AC%E5%BC%8F-%E3%82%AD%E3%83%A3%E3%83%B3%E3%83%90-0-9-screenshot.png?fit=1920%2C1080&ssl=1",230,23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href=\"https:\/\/design-providers.com\/rise\/category\/animeplug\/\" rel=\"category tag\">ANIME PLUG<\/a>","rttpg_excerpt":"Canva Japan has launched its first fully animated television advertising campaign, titled \u201cBeside Your Feelings: The Blue Sea Shopping Street.\u201d The campaign is airing nationwide in Japan and is available in both a 30-second television commercial and a three-minute web-exclusive animated film. The story follows Natsuki, a young musician who returns to her coastal hometown&hellip;","_links":{"self":[{"href":"https:\/\/design-providers.com\/rise\/wp-json\/wp\/v2\/posts\/32114","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/design-providers.com\/rise\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/design-providers.com\/rise\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/design-providers.com\/rise\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/design-providers.com\/rise\/wp-json\/wp\/v2\/comments?post=32114"}],"version-history":[{"count":1,"href":"https:\/\/design-providers.com\/rise\/wp-json\/wp\/v2\/posts\/32114\/revisions"}],"predecessor-version":[{"id":32116,"href":"https:\/\/design-providers.com\/rise\/wp-json\/wp\/v2\/posts\/32114\/revisions\/32116"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/design-providers.com\/rise\/wp-json\/wp\/v2\/media\/32115"}],"wp:attachment":[{"href":"https:\/\/design-providers.com\/rise\/wp-json\/wp\/v2\/media?parent=32114"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/design-providers.com\/rise\/wp-json\/wp\/v2\/categories?post=32114"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/design-providers.com\/rise\/wp-json\/wp\/v2\/tags?post=32114"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}